GoDaddy Adds Twitter Functionality to Small Business Set-Up Plan. Noting that 85% of its small business customers don’t have a Twitter account, GoDaddy has partnered with Twitter to let such customers quickly set up a profile page.
The Twitter functionality, available starting Wednesday, is now part of GoDaddy’s Website Builder, which helps small businesses get online. Now, in addition to selecting a website template, a Twitter profile can be created using Website Builder’s 300 themes and 25,000 stock images.
“By integrating Twitter within the enhanced Website Builder tool, we’re helping businesses get online faster to reach the followers most likely to purchase from them,” says Russ Laraway, director of small and medium businesses at Twitter. “If you think about it, GoDaddy is where it all starts for our customers so it’s great to be there with them at the beginning.” Prices start at $1 a month and range as high as $5.
The low-cost plans are designed to appeal to the bulk of GoDaddy’s (very) small business customers, who have between one and five employees, says Jeff King, SVP and GM of hosting at GoDaddy. “We really want to be wherever our customers’ customers are,” King says.
The company promises that using the tool, a small business can get a professional-looking Twitter presence in 10 minutes. As King notes, many small businesses have token Twitter profiles that still employ Twitter’s default egg icon.
Businesses with existing Twitter accounts can connect it to Website Builder and the Twitter page theme will automatically update to match the company’s website them.
Those who lack a Twitter account can create one from scratch. GoDaddy also recommends a Twitter handle based on the business’s name